Tallahassee SEO and Website Design Company - Design850 » search engines

A Great SEO Equation – Quick Read

Design850 — Tue, 24 May 2011 20:53:37 +0000

Social Media + Local SEO + Mobile = Success!

A great little formula that I saw today – those local Tallahassee businesses that use this formula are the ones destined for success!

Search Engine Optimization – Quick Read

Design850 — Tue, 24 May 2011 01:43:22 +0000

Best quote I’ve read about SEO for Tallahassee businesses in a while: “Ranking high on search engines is no longer optional, it’s critical!”

Marketing Using Video

Design850 — Thu, 19 May 2011 07:00:51 +0000

I have been seeing a lot of Tallahassee small businesses begin to use video marketing as part of their marketing plan and that is a great thing to see. This video that I found yesterday on YouTube really drives home the point that if your business is not using video, you are going to start to fall behind in the search engines (if you haven’t already) and those businesses that do use video to market will start to gain more market share online.

Check out the video below and if you are a small business that needs help in understanding how video marketing can help your business, drop me an email or give me a call and let’s chat.

Facebook Fan Page vs. Group Page: Which do you Choose?

Design850 — Fri, 07 May 2010 06:37:48 +0000

As more and more business owners make the leap into the social media world, Tallahassee business owners should understand the difference between Facebook ‘Fan Page’s and Facebook ‘Group Pages’ to ensure they make the right decision for their business.

Let’s look at some of the top reasons why Tallahassee businesses would want to use a ‘FAN’ page on Facebook:

unlimited membership – profiles or groups are capped at 5000
administrators appear as the business when posting – so you can have multiple admins and they can all be posting as the business
indexed by external search engines (Google, etc.) – one of my favorites!
can host applications – once you get the basics of Facebook, having a more interactive fan page is a must and the ability to host applications is important
enables analytics and tracking – you get detailed statistics on who ‘LIKE’s your business, the age and sex demographics, etc.
resembles a regular profile page – and function like profile pages too!

Now let’s look at some of the reasons why businesses might choose a ‘GROUP’ page on Facebook:

Have more control over who joins by setting for member approval.
Can be ‘private’ thus creating a more ‘secure’ environment for sharing.

Now obviously, the choice for Tallahassee businesses is Facebook fan pages.

The BIGGEST reason to choose a fan page is that the updates you make to your business fan page appear in the news stream of your fans so they can instantly react and INTERACT with you and your business!

While both Fan and Group pages can be beneficial in certain instances, overall the Fan Page is far superior to the Group Page when it comes to maximizing a brand’s Facebook presence.